We Are Different 

We know buying a new vehicle can be an intimidating -and expensive- experience. We hope to provide you with a seamless transparent transaction from the first call until you pull your new vehicle into your driveway. 
Riverside Subaru is looking to be more than a dealership. We host multiple adoption events through our partnership with the Colonial Capital Humane Society where we have raised over $20,000 and year after year have helped many furry friends find loving homes. Naturally, your dog is always welcome in our facilities while you are shopping or getting service! We also provide a relaxed and informative atmosphere unlike anything you will find at our competitors. In fact, we were ranked #2 in our region and in the top 8% nationally for customer satisfaction.
Our General Manager Bill Hendersons' level of involvement in our store truly sets us apart. He has worked in the automotive industry for over 25 years and helps in our vehicle presentations from start to finish. He is an Alumni of Radford University where he studied Finance. His Finance background provides a unique truly transparent buying process from the moment you walk in, he will work with you personally to ensure you are comfortable every step of the way. 

We have four Subaru Certified Product Specialists on staff, along with a Certified Customer Care Representative, Elizabeth Peltola, who is available to answer any questions and coordinate your test drive or vehicle delivery. 

We are a small dealership with a low pressure environment and a highly trained team. As one of the newer and smaller Subaru stores we need you to be an advocate for us to grow. We have learned that there is a difference between a satisfied customer and an enthusiastic customer! Come visit our showroom and you will show you the difference!

Feel free to give us a call at (252) 505-0142 or follow us on Facebook

Riverside Subaru

5000-A US Hwy 70 E
Directions New Bern, NC 28563

  • Sales: 252-633-4411
  • Service: 252-633-4411
  • Parts: 252-633-4411

Dealership Hours

  • Monday 9 am -7:30 pm
  • Tuesday 9 am -7:30 pm
  • Wednesday 9 am -7:30 pm
  • Thursday 9 am -7:30 pm
  • Friday 9 am -7:30 pm
  • Saturday 9 am -6:00 pm
  • Sunday Closed